The Hydro Majestic

The Hydro Majestic briefed Below3k to develop a new identity that captures the glorious past and welcomes a new era for the Hydro.

This historical hotel, set in the spectacular World Heritage-listed Blue Mountains, features eclectic styles from Art Nouveau, Art Deco, British Colonial and Traditional Chinese. Our challenge was to develop a modern, classic identity that represents timeless style and elegance and complements the diverse interior.

The inspiration for the monogram, came from the windows on the iconic dome roof. The serif font used in the wordmark logo, projects elegance and glamour, asserting a strong classic look for years to come.

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